If you’d like to sell in the North Shore real estate market
this spring, it is best that you work with a real estate professional when
doing so. Since I am a North Shore real estate agent, you don’t have to take my
word for it! Here are some reasons that Inman News gives for sellers to
definitely work with an agent when trying to sell:
1. Reality vs. Knowledge. We have the internet at our
fingertips, and therefore many homeowners in Glencoe, Winnetka, Highland Park, Deerfield, Northbrook, Lake Forest, Wilmette, Evanston, Glenview, Riverwoods, Bannockburn, and other North Shore communities might feel like they
can research the home-selling process and know as much as an agent will.
However, free instant valuation tools on the internet may not be accurate. What
you think you know about your local market might not be accurate. Even if you
find stats, they might be at least a month old. The market is constantly
changing! Only an agent will know what houses like yours are selling for, how
long they were on the market, who the interested buyers were, what features the
buyers were interested in most, etc.
2. Problem-Solving. Again, you can research how to deal with
issues that arise during the home-selling process, but every situation is
different, and no amount of research will help you make fast decisions that
won’t make a buyer go running. If an inspection reveals the worst, or an
appraisal comes in less than the contract sales price, it’ll feel like the end
of the world to the seller, but agents face these issues regularly and will
know how to handle them.
3. Negotiations. Real estate professionals are full-time,
professional negotiators. Overcoming objection is what we excel at! You may
have a personal attachment to your home and take every criticism personally. We
won’t. We will carefully gather the data and let you know if themes emerge as
to why buyers walk away, or what buyers purchase instead. We will also know how
to negotiate on your behalf, and whether you should counter an offer or reject
a low offer. Buyers will be working with buyer’s agents, also professional
negotiators. You’ll want a seller’s agent on your side!
4. Marketing. Agents will get your North Shore home seen far more than you will alone! Signs in the front yard don’t cut it anymore. Most
buyers find their home online. This means that you need professional
photographs and description of your home, you need it listed in as many places
as possible, you need it shared on social media, and you need an agent who has
mad connections. All of this combined will ensure that your home is seen by as
many potential buyers as possible!
Read more about what an agent can do for you as a North Shore home sellers in this Inman News article. If you’ve got questions, or
you’re ready to begin the home-selling process in the North Shore real estate market, give me a call! As an experienced North Shore real estate agent, I am
here to help in every way that I can!
Janie BressYour North Shore Real Estate ExpertNorth Shore Real Estate
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